Influencer marketing is an emerging digital marketing strategy. It has potential to build brand affinity and reach out to new audiences through authentic content and paid partnerships. Though this strategy is still in an incubation stage, it has already emerged as a powerful tool to reach out to target audiences provided one has expertise to exploit the most of such campaigns.
Digital Experts India develops customized strategies for meeting client objectives. Our experience with the most popular influencers across diverse range of sectors help us deliver superior outcomes and take your brand to the pinnacle of success. We are a fore-running influencer marketing services company in India offering data-driven strategies to generate higher revenues, increase your brand awareness, and thus, grow your business
How Your Influencer Marketing Campaign will Commence?
Once we are aware what type of content your audiences are engaging with, we analyze how your competitors are engaging with them. And make a list of opportunities and lacunae we can exploit within your influencer marketing campaigns.
Influencers Market Your Brand
Lastly, the influencers will perform the required content designing and promotional tasks. Based on the influencer marketing strategy proposed, the social media stars will create entertaining videos, images, and host engaging giveaways to put your brand first.
We Analyze Your Business Objectives
We first evaluate your business objectives before implementing an influencer marketing strategy. The collaborations we create with the influencers help achieve your targets and boost overall business ROI.
We Design an Influencer Marketing Tactic
We have done all the research. Now we devise an influencer marketing strategy that has its entire focus on achieving your business targets. At this stage, we have list of influencers whom we would like to collaborate with.
Why choose Digital Experts India for Influencer Marketing Services?
Influencer Marketing Services Platforms
Instagram – From posting attractive images to effectively delivering your message through captions, we will ensure everything is absolutely in order as per the campaign strategy.
YouTube – The popularity of video content is inevitable. We will also connect with the YouTube influencers for your brand to attain maximum reach as devised in the campaign.
Facebook – The fame of Facebook is undeniable and influencer marketing strategy is incomplete until we take this social media giant into account. Creating interest for your brand on Facebook is also our responsibility.
Twitter – Let the influencer Tweets about your brand go viral with the right strategy at work and the handiwork of our top influencers.
How We Devise Our Influencer Marketing Campaign?
No two Digital Experts India influencer marketing campaigns are the same. Every brand, influencer, and audience is distinct, so we devise the campaign around your business and business objectives. We find the appropriate influencers for your brand, from mega influencers with a global reach to niche and micro-influencers popular for authenticity. We ensure the influencers share your brand values, have an audience that is a perfect match for your business and a high engagement rate.
Then, we collaborate with influencers to plan creative and robust campaigns that inspire, engage and inform their audience.
We conduct research in your sector to locate the best social media platforms, and content creators around. We then run a competitor analysis on whether or not they have executed influencer marketing campaigns, who they have partnered with and how successful their efforts were. Based on the same, we plan on giving your business a competitive advantage.
Once we identify the most influential content creators in your sector, we will reach out to them. We have huge network of influencers that we already have partnered with, so chances are we have worked with them before. But if not, we will reach out and initiate developing a relationship with them on your behalf.
Influencers are best acquainted with their audience, so we work with them to create a marketing campaign that their followers will find intriguing, helping you achieve your business goals. We aim to build a partnership that offers value to the influencers and their followers and helps your business get the attention it deserves.